This may not be the best reason for SP, but at my age, I just felt I couldn’t wait forever sending my ms here, there and everywhere, waiting. . . waiting. . . waiting for that moment some editor would request a full ms. The fact that even the big houses (Bantam, Penguin, etc) still rely on the author to push sales made me feel like I can do that!
I used CreateSpace and found it fairly simple, plus once you sign on, there is a plethora of articles to help you. On the down side, is the actual marketing. It’s unbelievable how much work goes into it. Living in a rural community makes it more difficult for me, not many stores around to consign my books to. Writing conferences have not yeilded the sales I expected. Amazon, Kindle, PubIt sales have been scanty.
I suppose some of it depends on how much hype you gender before publication and your subject material. But right now, with the economy as it is, selling books is way down. E-books are better and that’s another can of worms. Some say it is worth it to sell your book for $.99 to $4.99. I say, sure if you’re a Tom Clancy and can sell thousands on your name only, but for the unknown author? Plus, I have a little grudge about working for a year or more on a book, only to give it away for 99 cents.
In the end, I suppose we do what we do because we love to write and we have to endure our apprenticeship.